今年的情人節落在農曆春節小年夜,雖可能被返鄉潮的過年氣氛所稀釋,不過衝著剛發年終的大好時機,商家也懂得腦筋急轉彎,宣傳檔期提前、花樣推陳出新,就是要搶賺(cash in on)連假商機。 【搶賺商機淺談】 to cash in on 從……中獲利 A:February 14 is getting increasingly close. The mood among lovers is blissful! (2月14日越來越近,情侶間濃情蜜意很幸福。) B:Right! The business people are cashing in on Valentine's Day excitement. (就是啊!商家也懂得利用情人節熱潮大賺一筆。) to seize 利用、抓住(機會) A:I'll have a big bunch of flowers delivered to my girlfriend's office on that date. (那天我會送一大束花去女友辦公室。) B:That's romantic! It goes without saying the florists will seize the opportunity to make money. (好浪漫喔!不用說,花店也想藉機大發利市。) nicety 精美的物品(多用複數) A:The shopping malls are stocked with a wide range of niceties. What's your plan? (賣場正忙著擺出各種精美禮物。你有什麼計畫?) B:Rather than giving the traditional gifts, I'll present her a practical sign of love. (我要給她一個愛的象徵,不送傳統禮物。) 【延伸關鍵字】 1. boutique:精品店 2. blissful:幸福的、極樂的 3. popularity:普及、流行 多益時事通工作團隊獨家授權